Stock Management System for Small Business: Why It Matters and How to Choose One
Running a small business is exciting, but managing stock efficiently can quickly become a challenge. From overselling popular products to tying up cash in excess inventory, poor stock management can slow growth and hurt profitability. That’s where a stock management…
How to Reduce Shipping Costs for US E-Commerce in 2025?
Shipping costs are one of the biggest challenges for US e-commerce sellers. High fees, rising fuel surcharges, and customer expectations for free or fast delivery put pressure on margins. In 2025, retailers must adopt smart shipping strategies and leverage automation…
How to Create a Shipping Label for E-Commerce Orders in 2025 (Step-by-Step Guide)
In e-commerce, shipping labels are more than just stickers—they’re the key to fast, accurate, and cost-efficient deliveries. In 2025, with customer expectations at an all-time high, sellers need to streamline label creation with automation and integrations. This guide explains how…
How Automation Transforms E-Commerce Fulfillment in 2025?
The future of e-commerce is fast, accurate, and automated. In 2025, automation in fulfillment is no longer optional—it’s the backbone of competitive online retail. From AI-driven inventory management to robotic picking and automated shipping labels, automation helps retailers cut costs,…
Amazon, Walmart, and Shopify Integrations: Which Drive the Most Sales?
In 2025, US e-commerce sellers face a critical question: which marketplace integration drives the most sales Amazon, Walmart, or Shopify? Each platform has unique advantages, and choosing the right one depends on your product category, target audience, and fulfillment strategy.…
The Future of Marketplace Integrations: What US Sellers Should Expect?
For US e-commerce sellers, managing multiple marketplaces has become the norm. From Amazon to Shopify, Walmart, and emerging platforms, each marketplace brings unique opportunities but also logistical challenges. As we move into 2025, marketplace integrations will no longer be a…
Eco-Friendly Packaging Trends for US E-Commerce Businesses
Eco-friendly packaging is reshaping US e-commerce in 2025. Customers expect sustainable practices, recyclable materials, and less plastic in their deliveries. For retailers, embracing these changes not only improves brand reputation but also creates operational efficiencies. This article highlights the top…
How E-Commerce Companies Manage Multiple SKUs Across Multiple Marketplaces – And How Willow Commerce Simplifies It
For e-commerce businesses, an SKU (Stock Keeping Unit) acts like a unique ID for a product—think of it as a short code that helps keep track of inventory. For instance, a blue t-shirt in size large might be labeled with…
AI-Powered Personalization in E-Commerce: Trends to Watch in 2025
Artificial Intelligence (AI) is no longer a futuristic idea in e-commerce it’s already transforming how retailers interact with customers. In 2025, AI-powered personalization will become the standard for delivering tailored shopping experiences, boosting conversions, and building long-term customer loyalty. In…
TikTok Shop vs Instagram Shopping: Which Drives More Sales in the US?
Social commerce in the US is booming, and two platforms dominate the conversation: TikTok Shop and Instagram Shopping. While both allow brands to sell directly through social feeds, their audiences, features, and conversion potential differ. In this article, we’ll compare…