Google Shopping Actions

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Sell on Google Shopping Actions

Get the control you need to sell over various Google surfaces.

Key Features

Inventory management

Know what is in stock and where it’s located around your warehouse.

Product posting

With Willow Commerce you have one centralized catalog that is synced to all your channels.

Automatic order download

Seamlessly download all your Google Shopping Actions orders into Willow Commerce.

Automatic tracking upload

Automatically upload tracking numbers from Willow Commerce to Shopping Actions.

Integration with ShipBridge

Willow Commerce’s ShipBridge Desktop app will take care of all your shipping needs.

Free shipping label templates

Create and print free shipping label templates with our Desktop application — Shipbridge.

Posting orders to QuickBridge

The QuickBridge Desktop app will help you export all your order data into QuickBooks.

Auto-renewal of item postings

Control and renew your Shopping actions’ listings automatically from Willow Commerce.

Active listing report

Get an active listing report with details for each of your listings.

Returns management

Control the entire customer return process — from RMA download to tracking or refund.

Profit and loss tracking

Use settlement data to gain insights on your business’ performance.

Product pricing updates

Publish any product information in Willow Commerce, and we’ll update it on all Google surfaces.

Order cancellations

Easily manage order cancellations within Willow Commerce.

Your all-in-one control center

Manage listings, update pricing, print packing slips and take care of shipping.

Sell everywhere your customers shop

Maximize your product presence across all Google surfaces.

Manage your omnichannel inventory

Prevent overselling with our low stock alerts.

Market your own brand

Create loyal customers by selling your own branded products.

Sell on Google with Willow Commerce

Willow Commerce’s Shopping Actions integration enables you to market your products across multiple Google platforms to drive shopper discovery and action — everywhere that they shop. Hundreds of retailers and brands are currently living on Shopping Actions, with the list ever-growing. Shopping Actions is a pay-per-sale model with merchant payment only required when a sale actually takes place!

With Shopping Actions seller integration, you maximize your product presence and give your consumers a frictionless shopping and checkout experience — across Google Search, Google Express, and the Google Assistant — using a shareable shopping list, universal shopping cart, and instant checkout with saved payment credentials.

With Shopping Actions, shoppers can instantly connect with your products in the exact moment they’re looking for them via these integrated Google platforms:

Assistant — With voice shopping now on 500+ million devices worldwide, it’s easy for your consumers to shop by just speaking to their Assistant or Google Home device

Search — So many people search Google each day, making it the first place shoppers go to discover a new retailer or brand, so help them find and buy your products
Express — Increase your consumer loyalty and repeat orders with a unified checkout, free delivery with minimums, and no membership required
Google.com/Shopping — Use a single Google-hosted omni-platform shopping cart

As a Shopping Actions seller, listing your products is simple and straightforward, with inventory availability and pricing managed through Willow Commerce. Willow Commerce will also manage and process Shopping Actions orders, including their shipping and packing slips. All fees are retrieved to ensure fully accurate profit and loss (P&L) on your orders.

Read about all Willow Commerce software features.

Start selling on Google